Tracking offline leads and adding them to your marketing or sales funnel has been notoriously hard. Offline leads are leads that don't interact with your business on the internet. These leads normally come from print ads, billboards, business cards, referrals and other non-digital sources. While these leads are difficult to track, they are extremely important to your business.

In this blog, you'll learn how to convert a Dewy opt-in form into a scannable QR code that you can add to event flyers, business cards, print ads, billboards and other channels.

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Key benefits:

• Streamlining your opt-in funnel across online and offline channels
• Generating more leads from offline sources
• Increasing your offline lead conversion rate
• Having the ability to automatically add offline leads to your nurturing funnels

Popular use cases:

• Add a QR code to an event flyer to get more RSVP form submissions
• Add a QR code to your business card to convert offline leads
• Add a QR code to a billboard or print ad to make it easier to add offline leads to a nurturing funnel

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Step-by-Step guide to creating a QR Code from a Dewy URL

Step 1: How to create a QR code using a Dewy opt-in form

To find one of your Dewy opt-in forms, follow the steps below:

• Select ‘Website’
• Select ‘Forms’
• Select the form you want to be linked in the QR Code
• Select ‘Integrate’
• Select ‘Link’
• Copy this URL

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Step 2: How to create the QR Code

To create a QR code, you’ll want to use a free QR code generator. Our recommended QR code generator is https://qr.io/ - it’s free and easy to use. Here are the steps to create a QR code:

• Enter the Dewy opt-in form URL in the ‘Submit URL’ Section
• Your QR code will populate
• Download the QR code by selecting ‘Download PNG’
• Save this QR code and add it to flyers, print ads, billboards or other offline marketing channels